The Leader inMulticulturalBeauty Care

Cutting EdgeTechnology

200+ brandsand 8,500 SKUs


Ultra Standard has been in business for over 40 years shipping to Big Box retail outlets nationwide as well as independent beauty supply stores.

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With vendor onboarding we can take your company to new
heights with vendor management and marketing support.
We will offer strategic distribution alignment as well as a
dedicated purchase team.


Our logistics team will bring your company world class
robotic facility, accurate chain fulfillment and we will
also offer replenishment capabilities.


With our multi-faceted marketing tools we will offer your
company custom co-op programs, specialized research
based on consumer gathered data and a dedicated
media platform.


With category management we offer independent
category expertise. With years of experience in the
industry we have category data analysis down to a science.
Using syndicated data we also offer planogram management,
which will define where and in what quantity products
are placed on shelves in order to maximize sales.

Sales Distribution

Our sales department will offer extensive retail distribution
which will bring expansive sales force and help your
company generate a strong industry reputation.


Analytics is necessary to obtain consumers trending
needs, with our category data analysis using syndicated
data and annual texture & trends reports we can
increase your profits by stocking in demand products.

Retail Partners

With over 40 years of experience in the industry, our relationship with our retail partners is indispensable. We collaborate on strategic sales solutions, as well as share insights and recommendations to grow the multicultural beauty category. Emerging brands benefit greatly from these relationships, allowing for faster entry into the retail space.


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Should you have any questions, please contact us at 877-940-9160 or email us at
Your questions will be answered by one of our Customer Care representatives.

    Our Customer Service Department is available Monday through Friday
    from: 8 AM to 5 PM EST By Phone: 877-940-9160 By Fax: 800-440-6099
    By Email:

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