BRAND PORTFOLIO
Emerging brands benefit greatly from these relationships, allowing for faster entry into the retail space.
With over 40 years of experience as leaders in the distribution industry for Multicultural Hair and Beauty Care products, our relationship with our retail partners are indispensable. We carry over 6,000 sku’s that cover all segments of the Multicultural / Hispanic category – hair care, skin care, shaving, hair color and accessories. Our national reach is serving over 35,000 retail doors nationwide. This includes Supermarkets, Mass Merchandisers, Drug Chains, and Independents.
Our Retailers
Since multi-cultural consumers are the fastest growing demographic group, opportunity for new products have been increasingly in demand specifically for the natural product segment. In order to fulfill this increasing growth and demand, we have continuously collaborated on strategic sales solutions, as well as share insights and recommendations to grow the multicultural beauty category. Emerging brands benefit greatly from these relationships, allowing for faster entry into the retail space.
CASE STUDIES
MIELLE
Since inception, Mielle Organics’ products have taken the hair care market by storm. Mielle Organics launched in 2014 with the creation of the first Mielle Organics product, the Advanced Hair Formula, a unique proprietary blend of herbs, amino acids and minerals to support healthy hair, skin and nails, and immune system. After popular demand, Mielle Organics began producing products customers demanded with the introduction of the the Mint Almond Oil, acclaimed for its scalp sensation and root stimulation that aid in hair growth and provide illustrious shine.
Mielle Organics is armed with an array of products including best sellers: Babassu Oil and Mint Deep Conditioning Protein/Moisture Replenisher, Detangling Co-Wash, Moisturizing Avocado Hair Milk, Adult Healthy Hair Formula and the White Peony Leave In Conditioner, just to name a few. With a heavy emphasis on incorporating organic ingredients being its “root to results,” Mielle Organics continues to create a line of natural beauty products for all hair types.
TODAY, MIELLE ORGANICS IS A GLOBAL AND VIRAL SENSATION, WITH DISTRIBUTION IN OVER 87 COUNTRIES AROUND THE WORLD.
CAMILLE ROSE
As a beauty entrepreneurial expert and CEO/founder of Camille Rose, Janell Stephens has been at the forefront of the radical shift in the billion dollar beauty industry, and has been an iconic trendsetter within this space from the start of the movement. At a time when the natural hair industry was just beginning to create an identity for itself, Janell was in her kitchen brewing her popular concoctions with food grade ingredients and gourmet blends that became the benchmark of the Camille Rose brand.
In 2012, Camille Rose transcended the online retail space when the products became available
at over 100 Target stores nationwide after a chance meeting with a Target buyer at a gifting
event. A plethora of retailers followed suit with the brand now being available for purchase in over 300,000 total locations in national retail chains including Walmart, Bed Bath & Beyond, Sally’s Beauty, Whole Foods, Walgreens and CVS locations to name a select few.
THE DOUX
A modern hair care system developed by a professional stylist for SMART CHICKS (and Gents) with REAL HAIR of EVERY TEXTURE. The Doux (pronounced “doo) is derived from the French adjective that describes what they believe hair should be: Smooth, Sweet, and EASY. The Doux aesthetic is unique and nostalgic, with products named after songs, lyrics, and hip hop vernacular. Hip hop fans and culture enthusiasts can’t resist reminiscing and reciting some of their favorite beats from the 80’s and 90’s. Whether you’re a seasoned Naturalista, a Blowout Queen, or newly Natural-ish, our FREESTYLE philosophy encourages style versatility and self-
expression. How you choose to wear your hair is your business. Making it easier is theirs.
Our Brands
